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How Can I Begin a Career in Automotive Sales?

By Sherry Holetzky
Updated Jan 22, 2024
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Are you the type of person who enjoys working with other people? Are you comfortable in a one-on-one setting? Do you think you would make a good salesperson? If so, a career in automotive sales may be a great opportunity for you to making a good living doing something you like to do.

Automotive sales is a lucrative career, one which usually depends in large part on commission rather than salary. However, automobiles are big-ticket items, which equates to large commissions. In other words, you don’t have to sell too many cars to make a good deal of money. Many dealers also offer tremendous bonuses along with commissions.

Since automotive sales are a form of retail sales, beginning a career as a car salesperson will be easier if you have at least some experience or training in retail sales. A good knowledge of automobiles is also helpful. There are, in fact, courses and programs available that offer training in automotive sales and leasing. Such a course or program can provide you with knowledge regarding customer service, greeting customers and making introductions, learning more about the customer in a casual, easy going way, specific automotive sales techniques, and qualifying buyers for financing, bonuses, rebates, and other dealer incentives.

You can also learn more about financing, legalities, lease options, and other skills that may help you become a sales manager. If you would like to become an expert or specialist in automotive sales, you may want to continue your education after you’ve been hired for the sales floor. You can learn about all aspects of automotive sales and management and eventually become a business manager. Such training and experience may someday lead to owning your own dealership.

Whether you hope to sell previously owned vehicles, brand new vehicles, or both, you can start your career right away if you have the proper training and experience. Look for an automotive sales career consultant, which is basically an employment agency for those who wish to work in the automotive field. Also, submit your resume to online employment sites, for example Showroom Today, which is specifically geared toward those who wish to find jobs or hire employees in the field of automotive sales.

In the pursuit of a rewarding automotive sales career, you might be wondering how to identify the best fit. This is where the best career tests come into play. Designed to align your strengths, interests, and capabilities with potential roles, these tests can provide you invaluable insights. Whether you're exploring an initial foray into car sales, or aspiring to managerial roles, the best career tests can be a compass to guide you. Let these tests drive your career forward, steering you towards a professional journey that aligns with your unique capabilities in the automotive industry.

WikiMotors is dedicated to providing accurate and trustworthy information. We carefully select reputable sources and employ a rigorous fact-checking process to maintain the highest standards. To learn more about our commitment to accuracy, read our editorial process.

Discussion Comments

By miseka — On Feb 15, 2014

Before you start, try to get yourself educated a little.

I wrote a book titled, "Becoming an Automotive Sales Professional" where I try to lay out the foundation as well as the secrets of successful sales advisers. You should read a few books before jumping in so you can be ahead of your fellow sales advisers.

By subway11 — On Oct 26, 2010

SurfNturf- Automax is the leading automotive sales training agency in the county. They offer automotive salespeople the opportunity to work as independent contractors and go through their training process in order to become certified automotive trainers.

They also assist the potential trainer in getting additional clients and they claim that the average first year earnings are $70,000 to $90,000, while third year earnings can top $250,000.

They suggest that the trainer obtain 10-15 additional clients. Many of these clients will eventually become repeat clients and offer a consistent stream of revenue.

By surfNturf — On Oct 26, 2010

Cupcake15-I know that many dealerships have sales events all of the time. My credit union offers an automotive sales event twice a year that offers financing on just about any make or model of vehicle.

The terms of the financing are usually better because most of the dealers eliminate there dealer fees and other additional charges tacked on to the car’s retail price.

These are no haggle events because the credit union is guaranteeing the lowest price possible. These events help generate additional sales for the dealership as well as the automotive salesman.

By cupcake15 — On Oct 26, 2010

Suntan12- Working in the field of used automotive sales requires a high degree of integrity in order to build a clientele and receive repeat business.

Many people have negative connotations with used car dealerships in general and some people may have even had a few bad experiences.

Those automotive salesmen that can acknowledge this and gain the customer’s trust should do very well.

By suntan12 — On Oct 26, 2010

Although previous automotive sales experience is helpful, many car dealerships will hire a candidate that has had previous sales experience especially if they worked in a commission only environment.

Automotive sales jobs can be found in most dealerships because although this field has high income earning potential, it also has a high degree of turnover.

Many that work at Welldone Automotive Sales, Prairie Automotive Sales, Watts Automotive Sales, or JNM Automotive Sales have to work long hours and seven day a week work weeks are not uncommon.

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